Efficient Writing is Quick Writing
View Comments Writing to people is a joy. But make no mistake, it’s a job too. It requires focused attention and the desire to learn and teach. And throughout your writing, for various types of clients and subjects, you can develop routines to improve your efficiency.
Particularly when you are writing about a new topic, you need to ask the questions to fill in the wholes in your knowledge base. It’s helpful to know the questions that are important to your subject matter. Being inquisitive is a big help when you need to find answers. Another thing that helps is knowing what points will resonate with your target audience. With these two traits present, you are well on your way to cranking out your assignments.
Once you write a few articles for your client, and read what good things they’re already using, you begin to get a feel for the writing that works for them. Your goal isn’t to ghostwrite unless that’s what you’ve discussed. You do, however, want to maintain the flow of the site by delivering a document that strikes a tone similar to the other good quality articles that are on the site. You can develop a writing routine to easily deliver documents that are in keeping with your client’s favored means of communication. And you can make them as uniformed or different as suits your need.
